GameStop, a leading online marketplace for games and accessories, is venturing into the blockchain gaming space. With a non-blockchain focus, the company is partnering with Australian-based Immuntable X to launch its marketplace. Immutable and GameStop are also launching about a 100 million dollar fund to incentivise the community to build and develop games on the marketplace. This opens up the ecosystem to allow the community to contribute to the GameStop ecosystem by creating their in-game items for sale.
This partnership could also pave the way for an infrastructure layer that allows game studios to build and earn through the NFT marketplace a very low-cost fee. Part of the liquidity from Immutable X will go into grants that support ecosystem development but also increase the quality of the gaming experience for the players. Great news for the gaming industry as we see more players embracing the NFT space to bolster the gaming industry. Game points and rewards hopefully will be converted to NFTs and allow users to build their profiles and stake them for more rewards.
GameStop Corp. is focused on offering games, entertainment products and technology through its e-commerce properties and stores. The Company offers a range of selection of pre-owned video gaming consoles, accessories, monitors, television (TV) and other consumer electronics and video game titles, in both physical and digital formats. The Company, through its buy-sell-trade program, gamers can trade in video game consoles, games, and accessories, as well as consumer electronics for cash or in-store credit.
Immutable X is the leading Layer 2 scaling solution for NFTs to enable gas-free minting and trading, while not compromising the security of the most used blockchain globally for NFTs, Ethereum.